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2027 AMA Winter Academic Conference

Organized by American Marketing Association

Proposals for this event are closed (the deadline was August 19, 2026). The event itself is still ahead. Many organizers open their next call around the same time each year. Below are open calls you can apply to now.

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Submission deadline: August 19, 2026
Event date: February 12, 2027
Format: In person
Location: Sheraton, New Orleans, Louisiana
Compensation: Not listed

About this call

The 2027 AMA Winter Academic Conference brings marketing scholars together in New Orleans around the theme “Marketing in Flux: Reimagining Marketing amid Technological and Geopolitical Transformation.” It invites conference presenters to explore subjects including artificial intelligence, digital platforms, consumer behavior, and the effects of geopolitical change on markets. One complimentary speaker registration is provided per session.

Topics

Advertising and marketing communicationArtificial intelligenceB2B marketing and interorganizational issuesBrandingConsumer behavior and well-beingDigital marketing and social mediaEmerging markets and international marketingMarketing strategy and organizationNew products and innovationRetailing, sales management, and personal sellingServices and customer experienceSustainability and social responsibilityGeopolitical transformation and its effects on markets

Audience

Marketing scholars

Session formats

Conference presentations